Research Repository
Risk Information Management and Social Media Platforms: A Strategic Agility of Local Governments to Prevent the COVID-19 Pandemic
Author : Erfina
Abstrak:
This study aims to analyze risk management information models, differences in
information on social media, and local governments' strategic agility during the
COVID-19 Pandemic. The method in this study uses qualitative content analysis and the
Nvivo-12 Plus analysis tool. Based on data analysis, risk information through social
media has not built a stronger client relationship between government and society.
Information content uses videos, pictures, short news, the news itself, and news from
other media. The local government's Facebook account's social media functions are
divided into three categories: First, providing information related to the spread of the
pandemic. Second, the reporting situation, this category conveys information about the
condition of government activities, building personal branding in the form of assisting;
this function can take the form of overcoming COVID-19 through the provision of
disinfectants, use of sanitizers, and providing health education. Third, dialogue related
communication, risks, health standards, and public services, as a campaign to be aware of
the surrounding conditions. The implication is that strategic agility consisting of
sensitivity, leadership unity, and resource fluidity is important.